Best CRM Software
Top CRM Software in India for boosting customer relationships –Explore and Get Expert Consultation Today
Most Popular Customer Relationship Management (CRM) Software
Filter (145) Softwares- Application programming interface that allows for integration with other systems/databases
- Manage, organize, and store contact information
- A collection of customer information such as contact details, demographics, previous interactions, etc.
- Track and understand a customer's overall satisfaction with a product or service to identify areas of improvement.
- A document that lists daily activities or maintains a record of all events that happened in a day
- Assembly of graphs and charts for visualizing and tracking statistics/metrics
- Create and send email blasts/campaigns
- Store information about leads or contacts and track, manage and nurture them throughout the sales process
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20 Best CRM Software in INDIA for 2025
HubSpot CRM provides a comprehensive platform for managing customer relationships effectively. It centralizes customer data, interactions, and communication history, allowing businesses to understand their clients better. With intuitive features, it enhances engagement, driving customer satisfaction and loyalty.... View HubSpot CRM Profile
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Salesforce CRM is a cloud-based Customer Relationship Management (CRM) platform that simplifies and optimises business operations. It brings together sales, service, marketing, and commerce tools in one place, making it easier for companies to connect with customers, streamline processes, and achieve growth. Salesforce CRM solution is an all-in-one platform that helps businesses deliver personaliz... View Salesforce CRM Profile
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Zoho CRM is a powerful customer relationship management tool that helps businesses streamline their sales, marketing, and customer support processes. It offers a user-friendly interface, lead tracking, and integration with various communication channels. Zoho CRM enables businesses to improve customer engagement and enhance customer retention through data-driven insights. The platform also provide... View Zoho CRM Profile
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Veeva CRM is a cloud-based CRM solution designed specifically for the life sciences industry. It helps companies manage customer relationships, sales, and marketing operations with precision. The platform offers advanced analytics and mobile tools to ensure that sales teams stay connected and productive. Veeva CRM’s cloud integration allows for seamless data sharing across teams, improving collabo... View Veeva CRM Profile
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Bigin CRM is an easy-to-use customer relationship management tool that helps businesses nurture leads and improve customer engagement. The software simplifies contact management, task automation, and pipeline tracking. Bigin CRM offers an intuitive interface that requires minimal setup and training. With its robust reporting features, businesses can analyze customer data to drive sales decisions. ... View Bigin CRM Profile
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Taksh CRM is a powerful tool designed to improve customer interactions and streamline your sales pipeline. It offers seamless contact management, sales tracking, and marketing automation. With customizable features, Taksh CRM enables businesses to manage customer relationships effectively. It provides actionable insights through analytics to help companies make informed decisions. With a user-frie... View Taksh CRM Profile
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Getlead CRM helps businesses capture, nurture, and convert leads with ease. This solution integrates lead management, sales automation, and customer service into one platform. Getlead provides tools for tracking lead activities, improving conversions, and increasing customer retention. With its customizable workflows, it allows businesses to tailor their CRM system to their needs. This CRM is a gr... View Getlead Profile
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BENCHMARKONE CRM
BENCHMARKONE CRM is designed to help sales teams manage leads, opportunities, and customer relationships in one easy-to-use platform. It streamlines lead generation, sales tracking, and customer service tasks to improve team productivity. The CRM comes with robust reporting tools that provide actionable insights into sales and customer behavior. With automation features, businesses can nurture lea... View BENCHMARKONE CRM Profile
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Build Formula
Build Formula’s Customer Relationship Management (CRM) solution helps businesses track and manage customer interactions, improving customer service and satisfaction. By centralizing customer data, companies can provide more personalized experiences. The CRM system also enables businesses to identify trends, enhance communication, and strengthen customer loyalty. With real-time insights, Build Form... View Build Formula Profile
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CRMtravel
CRMtravel is a specialized CRM solution tailored for the travel and hospitality industry. It helps travel businesses manage customer relationships, bookings, and marketing campaigns effectively. With powerful automation features, CRMtravel streamlines customer service and booking management. It enables businesses to track and analyze customer preferences to provide personalized experiences. CRMtra... View CRMtravel Profile
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aACE CRM
aACE CRM is a powerful solution designed to help small and mid-sized businesses manage customer relationships and sales operations. The platform integrates sales, marketing, and customer service into a single user-friendly interface. With tools for lead tracking, reporting, and communication management, aACE CRM enhances customer engagement and boosts sales efficiency. The cloud-based system offer... View aACE CRM Profile
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SimpleCRM
SimpleCRM offers an easy-to-use CRM solution designed to streamline customer relationship management for small to medium-sized businesses. With a user-friendly interface and powerful automation tools, SimpleCRM simplifies lead management, sales processes, and customer support. The platform integrates seamlessly with other tools, enabling businesses to keep all customer interactions in one place. S... View SimpleCRM Profile
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Streak CRM
Streak CRM is a unique CRM solution integrated directly into Gmail, making it easy to manage customer relationships without leaving your inbox. It offers features like email tracking, pipeline management, and task automation, all within Gmail’s interface. Streak allows teams to collaborate on customer projects seamlessly, providing full visibility into sales and customer support processes. With cu... View Streak CRM Profile
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Edze Sales Infinity
Edze Sales Infinity’s Customer Relationship Management (CRM) system helps businesses streamline customer interactions, improve retention, and drive sales. The platform allows businesses to track customer behaviors, manage communication, and enhance engagement strategies. By centralizing customer data, sales teams can make informed decisions, personalize outreach, and strengthen customer loyalty. W... View Edze Sales Infinity Profile
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MAssist CRM
MAssist CRM is a powerful customer relationship management tool designed to streamline communication and improve customer engagement. It offers features for tracking interactions, managing leads, and organizing customer data all in one place. With automated workflows and real-time updates, teams can stay connected and provide personalized experiences to clients. The easy-to-use interface helps bus... View MAssist CRM Profile
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Pipeline CRM
Pipeline CRM is a powerful tool designed to help businesses streamline their sales processes. With its intuitive interface, it offers seamless management of leads, customer interactions, and deals. The platform allows teams to track customer activity and easily collaborate for better results. It helps users automate repetitive tasks and increase overall sales productivity. Pipeline CRM offers deta... View Pipeline CRM Profile
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Octopus CRM
Octopus CRM is an all-in-one automation tool designed to simplify sales outreach on LinkedIn. It helps businesses automate connection requests, follow-ups, and messages to potential leads, enhancing efficiency. With its easy-to-use interface, users can build personalized outreach campaigns in minutes. The platform provides detailed analytics to track campaign performance, ensuring teams can optimi... View Octopus CRM Profile
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Clientjoy
Clientjoy is a client management tool that helps businesses manage relationships and automate workflows. It offers a comprehensive set of features for invoicing, proposal creation, and client communications. With its intuitive interface, Clientjoy enables teams to track projects, manage tasks, and maintain strong client relationships. The platform integrates with other tools to centralize all clie... View Clientjoy Profile
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eSmart CRM
eSmart CRM is a dynamic tool designed to empower sales teams by offering a 360-degree view of customers. It helps businesses manage leads, track customer interactions, and automate workflows. The CRM offers customizable pipelines to cater to various sales processes and industries. With real-time reporting, businesses can monitor team performance and optimize sales strategies. eSmart CRM’s intuitiv... View eSmart CRM Profile
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Symphony CRM
Symphony CRM is designed to help businesses harmonize their sales efforts by providing a comprehensive view of customer interactions. It allows teams to manage leads, track opportunities, and engage customers more effectively. The platform offers customizable workflows that fit any business model, streamlining sales operations. With its reporting and analytics tools, Symphony CRM helps businesses ... View Symphony CRM Profile
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Customers are the bedrock of any business. Nurturing these relationships is very important for long-term success. Studies reveal that loyal customers typically contribute the major portion of revenue - around 80% of revenue typically comes from 20% of the customers. CRM stands for customer relationship management. This emphasizes the importance of customer relationship management. So, focusing on the satisfaction and retention of customers is equally as important as attracting new ones. A good CRM software will help strengthen customer relationships, which yields greater satisfaction and increased income.
What is Customer Relationship Management Software?
Customer Relationship Management (CRM) software provides a systematic approach to manage and analyze customer interactions and data throughout the customer lifecycle, intended to improve customer retention and drive sales growth. Top CRM software allows businesses to gain a better understanding of customer needs and behaviours, helping them to streamline customer data, and communication, and automate tasks (follow-ups, marketing campaigns, sales processes, etc.) CRM solutions are used to improve business relationships, enhance customer satisfaction, and ultimately increase sales.
Detailed Research: What is CRM and its Implementation in the Business?
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Types of Customer Relationship Management Software
Operational CRM
Operational CRM handles the everyday tasks that involve communication with the customers. It entails things like sales, marketing, and customer service. Its key features are market campaign management, salesforce automation, customer service automation, etc. These help businesses optimise their operational workflow and provide seamless customer experience.
Analytical CRM
Analytical CRM mainly collects, analyzes, and interprets customer data to understand customer behaviour and preferences. It uses data mining, predictive analysis, and reporting tools to guide data-driven decisions. With features such as customer segmentation and analytics about performance, Analytical CRM enables businesses to understand customer patterns, optimize their marketing strategies, and improve customer retention in their bids for businesses.
Collaborative CRM
Collaborative CRM functions for any form of improvement to communication and coordination between different departments like sales, marketing, and customer support. All customer information is consolidated, and sharing of the data makes sure that all the departments work together with a shared vision within customer insights. It is best suited for those businesses that stress teamwork and uniformity in the process towards all customer interactions, offering an integrated and highly personalized experience towards customers.
Detailed Research: Collaborative CRM - Meaning and Benefits
Campaign Management CRM
Campaign Management CRM is a subdomain of operational CRM that specifically deals with the management of marketing campaigns. It allows an organization to manage campaigns across different channels such as email, social media, and SMS, along with other features like lead scoring, nurturing, and cross-channel integration. This type of CRM is geared towards marketing teams looking to streamline and optimize campaign management to enhance customer engagement through targeted and personalized messaging.
Detailed Research: CRM: How can it help with Marketing Campaigns?
Strategic CRM
Strategic CRM builds long-term, value-oriented relationships with customers and facilitates long-term governance of customer interactions with the business based on its long-term goals. It helps companies focus on creating personalized high-value experiences for their most loyal customers. Strategic CRM encompasses tools for the analysis of customer lifetime value, separately tailored offers, and customer-centric business strategy, which makes it suitable for companies looking to nurture long-term customer loyalty for continuous growth.
Detailed Research: Developing Strategies using CRM Software
Social CRM
Social CRM integrates social media channels into the CRM system, allowing for customer engagement and handling through platforms like Facebook, Twitter, and Instagram. It monitors social interactions, responds to customer feedback, and gathers insights directly from social channels. With social listening and direct social media engagement, Social CRM suits businesses that want to strengthen their online presence and interact with their customers in real time on social platforms.
Key Features of CRM Software
Contact Management
An important function of the CRM tool is contact management. It enables the centralization of all information on any particular customer, including contact details, interaction history, preferences, and purchase records. With this feature, customer data is stored for easy access and thus allows businesses to provide personalized customer service and build good relationships.
Sales Automation
The sales automation function of CRM solution automates most stages of the sales process. From generating leads to qualifying, follow-ups, and closing the sales. This function intends to ease a sales team's job of monitoring its pipeline, tracking opportunities, and reducing manual input to make the sales process more efficient, allowing salespeople to engage in high-value activities.
Detailed Research: Sales Strategies for Effective Selling
Marketing Automation
Marketing Automation offers businesses the possibility to automate online marketing campaigns via email, social media accounts, or nurture leads. CRM enables the execution of targeted campaigns according to the behaviour of customers, segmenting leads to directing the right message to the right audience at the right time.
Detailed Research: CRM vs Marketing Automation - Which Software to Choose?
Customer Service Management
Most CRM solutions provide helpdesk tools to keep track of all their customer support interactions. It covers tracking service requests, managing support tickets, and responding to them promptly. These tools make excellent customer service possible by providing the support team with all the necessary customer information, ensuring quick and accurate problem resolution.
Lead and Opportunity Management
Opportunity and Lead Management functions assist businesses in tracking their prospects along with managing their sales pipeline. Sales teams operating on CRM tool can monitor how far leads have progressed, assess their potential value, and prioritize high-value opportunities to increase the likelihood of closing in on a deal.
Reporting and Analytics
CRM software allows in-depth reporting and analytics, enabling businesses to track average sales performance, customer acquisition, and lifetime value. This translates into actionable insights for companies, enabling them to identify trends and behaviours and make data-backed decisions for better strategic initiatives.
Collaboration Tools
Usually, CRM solutions include collaboration tools like shared calendars, assignment of tasks, internal messaging, and document sharing. Such tools encourage smoother communication among employees of the company, thus binding all staff to common goals while promising uniform service to clients.
Benefits of CRM Software
Customer Relations
Customer relationship management software will empower every business by dealing with the customer. It maintains a centralized customer database with detailed knowledge of their preferences, behaviour, and interaction history. This way, the firm can provide customized service and engage customers in more meaningful ways; thus, stimulating greater satisfaction and loyalty.
Sales and Revenue Growth
Customer relationship management tool provides better and more reliable sales deals far quicker and simpler. Sales teams can track leads, manage opportunities, and get only those prospects with a high intent to convert. Besides, CRM systems will enable businesses to set automated follow-ups, nurture leads, and pinpoint upselling & cross-selling opportunities, and this should ultimately drive revenues higher.
Customer Retention
Customer relationship management software features positively affect customer retention as it allows businesses to track customer satisfaction, identify problems before they can escalate, and provide a proactive solution. Since businesses gain insight into the needs of their customers, they would be able to fulfil the need and garner customer loyalty, saving them from churn and allowing for long-term customer relationships.
Collaboration
CRM software allows cooperation between teams within sales, marketing and customer support. Because of a common view of the customer data, CRM ensures alignment between all departments; hence, improving communication and diminishing the chance for miscommunication. This brings forth a symphony of experience for customers.
Must Read: How CRM helps Businesses
How to Choose the right CRM Software for your Business?
Finding the right CRM for your business may involve considering several points:
Identify your needs: Think of what core features you're looking for, such as sales automation, lead management, customer support, or marketing tools.
Establish a budget: Consider what you can afford - for example, upfront costs like subscriptions and long-term costs like training.
Scalability: It is a good idea to select a CRM that can grow with your business and handle more data and users as you expand.
Ease-of-use: Make sure the CRM is user-friendly to the team, contains easy-to-follow instructions, and takes minimal training.
Integration: Confirm that the CRM integrates with existing tools and systems to offer a seamless flow of data.
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What is the Cost of CRM Software?
Basic CRM Software
This category mostly consists of free or entry-level CRM packs with limited functionalities. These CRMs are fit for small businesses or start-ups. Basic CRM software price ranges depend on the plan in use and average anywhere from ₹0 to ₹2000 per month on a per-user basis.
Mid-Range CRM Software
This mid-range class is distinguished by much bigger and more compelling features, including sales, automated support, and segmentation of customers paired with in-depth reporting. The price for a small to mid-sized business turns out to be around ₹2000 to ₹10000 for every month.
Enterprise-Level CRM Software
For larger organizations with intricate needs, some extended enterprise-level solutions with modifications, third-party integrations, and advanced analytics come into play, costing around ₹10,000 to ₹50,000 per month. In a few cases, enterprise CRM software prices are higher based on uniqueness and scale.
Custom CRM Solutions
Custom-built CRMs dealing with offbeat business needs may be quite expensive. The typical range is between ₹1,00,000 to ₹10,00,000 or even more depending on the critical nature of the features requested and integrations.
CRM Software Future Trends
The rampant advancement in technology shall dictate customer relationship management in the years to come, especially from the ends of AI, the cloud, and automation. Some major trends are:
AI integration: AI will allow customer relationship management systems to predict customer behaviour, automate tasks, and offer personalized experiences, improving decision-making and efficiency.
Cloud-based solutions: The shift to cloud CRM will continue, offering flexibility, scalability, and access from any location in real-time, wherever possible, thus enhancing collaboration.
Omni-channel capability: Future CRMs will integrate various customer touchpoints (social media, email, chat) of business requirements, creating a seamless and unified experience across these channels.
Mobile CRMs: With the rise of remote working, mobile CRM applications will become necessary, allowing sales teams to access customer data and manage it on the go.
Automation: More automation will revolutionize processes from production to client support, thus optimizing processes and saving time.
These trends are pointers to an evolution of CRM software, bringing smarter, more accessible systems capable of adapting to organizational needs.
FAQs
Where is CRM software used?
CRM software is used across various industries, including sales, marketing, customer service, and support. It helps businesses manage and analyze customer interactions and data throughout the customer lifecycle.
How is CRM used in healthcare?
In healthcare, CRM is used to manage patient relationships, streamline appointment scheduling, and track patient interactions. It helps healthcare providers improve patient care, enhance communication, and increase operational efficiency.
Is CRM better than ERP?
CRM and ERP serve different purposes, so one is not inherently better than the other. CRM focuses on managing customer relationships and interactions, while ERP integrates and manages core business processes. Both can be valuable depending on business needs.
Is CRM only a software?
While CRM is often referred to as software, it also encompasses strategies, practices, and technologies that companies use to manage and analyze customer interactions and data. The goal is to improve customer service, retention, and sales growth.
Which is the best CRM software?
The best CRM software depends on your business needs, size, and industry. Popular options include Salesforce, HubSpot, Zoho CRM, and Microsoft Dynamics 365. Each offers unique features tailored to different requirements.
You must conduct thorough research and read user reviews to choose the best software for your needs. So, take a look at our website to understand better!